Research survey template
Season ticket renewal
A ready-to-use research survey template with 10 questions already written and tested. Open it, brand it as your own and launch in minutes. Free to start, no card required.
Research surveys validate a hypothesis before you invest: market, price, message or concept. The key is not to lead the answer: neutral questions, balanced options and a large enough sample. A good research questionnaire saves you from building something no one wants.
What respondents see
A survey for current season ticket holders about how they use their membership, how they perceive the price and how likely they are to renew next season. Takes under 5 minutes.
What this template asks
- Yes / NoDo you hold a club season ticket for the current season?
- Yes
- No
- Single choiceHow many consecutive seasons have you held a season ticket, including this one?
- This is my first season
- Between 2 and 3 seasons
- Between 4 and 5 seasons
- Between 6 and 10 seasons
- More than 10 seasons
- I do not remember exactly
- Single choiceOf the home matches played this season, how many have you attended?
- Almost all of them
- More than half
- About half
- Fewer than half
- None of them
- Multiple choiceWhich season ticket benefits have you used this season?
- Entry to league matches
- Priority purchase for cup or playoff matches
- Discounts at the official store
- Transferring or reselling my seat when I cannot attend
- Discounted tickets for guests
- Discounts at partner shops or sponsors
- Members-only activities and events
- Digital content or broadcasts for season ticket holders
- I have not used any of these
- Single choiceConsidering what you get in return, the price of your season ticket seems...
- Very expensive
- Somewhat expensive
- About right for what I get
- Somewhat cheap
- Very cheap
- I prefer not to answer
- ScaleHow likely are you to renew your season ticket next season?
I definitely will not renew 0–10 I definitely will renew
- Multiple choiceWhich of these could lead you not to renew your season ticket next season?
- The price of the season ticket
- The team's results on the pitch
- The kick-off times
- The distance or the journey to the stadium
- The location or the comfort of my seat
- The stadium experience (access, queues, facilities)
- How the club treats season ticket holders
- Lack of time for personal reasons
- None, I am sure I will renew
- Single choiceIf the club could do one single thing to keep you, what would it be?
- Lower the season ticket price
- Offer instalments or financing
- Make it easier to change seat or stand
- Let me transfer or resell my ticket easily
- Improve the stadium experience
- Strengthen the squad
- Listen to season ticket holders more when making decisions
- Nothing, my decision is already made
- I do not know
- ScaleHow likely are you to recommend that a friend or relative become a season ticket holder at the club?
Not at all likely 0–10 Extremely likely
- Open textIf you could change one single thing about the season ticket for next season, what would it be?
Frequently asked questions
- What is a research survey template?
- It is a pre-built research survey questionnaire with 10 ready-to-send questions. Use it as-is or adapt it to your case in Camaleonic Survey's visual editor.
- Is it free?
- Yes. You can create an account and use this template for free, no card required. Paid plans add advanced analytics, live results and more.
- Can I customize it?
- Completely. Change questions, logic, typography and color so the survey looks like your brand, not a generic form.