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Research survey template

Help us set the fair price

A ready-to-use research survey template with 13 questions already written and tested. Open it, brand it as your own and launch in minutes. Free to start, no card required.

13 questions · ~2 min

Use this templateSee the product

Research surveys validate a hypothesis before you invest: market, price, message or concept. The key is not to lead the answer: neutral questions, balanced options and a large enough sample. A good research questionnaire saves you from building something no one wants.

What respondents see

There are no right or wrong answers: we want to understand what price feels fair to you for this product. About 4 minutes.

What this template asks

  1. Single choiceWere you familiar with this type of product before today?
    • Yes, I use it or have used it
    • I knew about it but haven't used it
    • This is the first time I've seen it
  2. Single choiceHow often do you buy products in this category?
    • Every week
    • Every month
    • Every 2 to 3 months
    • Occasionally
    • Almost never
  3. Open textWhat do you value most when choosing a product in this category?
  4. NumberAt what price would this seem SO CHEAP that you'd doubt its quality? (EUR)
  5. NumberWhat price would feel like a GOOD DEAL, cheap for what it offers? (EUR)
  6. NumberAt what price would it start to feel EXPENSIVE, even if you might still buy it? (EUR)
  7. NumberAt what price would it be SO EXPENSIVE that you wouldn't buy it? (EUR)
  8. ScaleAt the usual market price, how likely would you be to buy it?

    None 1–5 Certain

  9. Single choiceCompared to the alternatives you know, this product seems...
    • Much cheaper
    • Somewhat cheaper
    • In line with the market
    • Somewhat more expensive
    • Much more expensive
  10. Multiple choiceWhat would justify paying a higher price?
    • Demonstrably superior quality
    • Extended warranty
    • Sustainable production
    • Trust in the brand
    • Better after-sales service
  11. RankingRank these factors by how much weight they carry in your purchase decision
    • Price
    • Quality
    • Brand
    • Immediate availability
    • Recommendations and reviews
  12. Single choiceAbout how much do you spend per month on this category?
    • Less than 20 EUR
    • Between 20 and 50 EUR
    • Between 50 and 100 EUR
    • More than 100 EUR
  13. Open textAny comments about the price or the product?

Frequently asked questions

What is a research survey template?
It is a pre-built research survey questionnaire with 13 ready-to-send questions. Use it as-is or adapt it to your case in Camaleonic Survey's visual editor.
Is it free?
Yes. You can create an account and use this template for free, no card required. Paid plans add advanced analytics, live results and more.
Can I customize it?
Completely. Change questions, logic, typography and color so the survey looks like your brand, not a generic form.

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